As a juror, Marco looks beyond visual polish to understand the idea behind the work, the problem it is trying to solve, the intelligence of its visual choices and how effectively design makes that idea easier to understand, remember or act upon." Marco Franzolim is a Brazilian creative director, advertising professional, educator and founder of MonkeyBusiness, a creative consultancy working at the intersection of corporate communication, presentation design, video and motion. For more than 20 years, his work has focused on a recurring challenge: how to transform complex information into visual stories that are clear, engaging and useful to the people receiving them. At MonkeyBusiness, Marco developed a methodology combining strategy, argumentation, storytelling, art direction, design and motion, applied across more than 7,000 projects for over 2,000 companies in 12+ countries. He has also spent more than a decade teaching storytelling and presentation design, led over 500 courses and workshops, and published more than 700 articles on creativity, communication, design, motion and audiovisual culture. As a juror, Marco looks beyond visual polish to understand the idea behind the work, the problem it is trying to solve, the intelligence of its visual choices and how effectively design makes that idea easier to understand, remember or act upon. He has served on juries for international and Brazilian awards including New York Festivals Advertising Awards, Cannes Corporate Media & TV Awards, The Motion Awards, IAC Awards, WebAwards, ART&TUR and several advertising, design and audiovisual competitions.