

Yue Wu
Senior Expert, McKinsey & Company | Design & Product

Yue is a designer and business leader working at the intersection of design, technology, and business, with a focus on creating new products, services, and human experiences enabled by emerging technologies.
Yue is Senior Expert at McKinsey & Company whose work sits at the intersection of design, technology, and business. Trained as a designer, with a Master of Science in Design Studies from the Massachusetts Institute of Technology (MIT), he has built his career around using design to understand complex systems and create new products, services, experiences, and forms of human–technology interaction. At McKinsey, Yue brings design and product expertise to multidisciplinary teams tackling complex business and technology challenges. He frequently works across design, technology, strategy, and senior leadership, helping translate emerging technological possibilities into tangible experiences that are useful, intuitive, and meaningful to people. A central theme of Yue’s work is reimagining experiences made possible by emerging technologies, particularly AI. His practice reflects a broad view of design—not simply as visual execution, but as a discipline that brings together human behavior, technology, systems thinking, and creative judgment to shape what should be built and how people ultimately experience it.
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