INDIGO DESIGN WINNER 2019

INDIGO DESIGN WINNER 2019

INDIGO DESIGN WINNER 2019

INDIGO DESIGN WINNER 2019

INDIGO DESIGN WINNER 2019

INDIGO DESIGN WINNER 2019

INDIGO DESIGN WINNER 2019

INDIGO DESIGN WINNER 2019

Plump Planet Friends

/by Lin Hoi Kai

Indigo Design Award: Plump Planet Friends

2019 Professional Winner

Silver Winner in Character Design for Graphic Design

Created by:

Design Director

Lin Hoi Kai

Design Company

Colorholic Gossip

Client

Plump Planet Friends

Design Team

Colorholic Gossip

Description

The idea of Plump Planet is coming from succulent plants. Succulent plants are plants that have some parts that are more than normally thickened and fleshy, and have the ability to thrive on limited water sources and survive in water-deficient environment such as desert. The main concept of our story is “We should like as succulents plant, Even if the environment even worse than we thought, we will continue to work hard to survive." Their spirits can be applied for our living in the reality. Five Characters of Plump Planet Friend face different difficulties and pressure every day, such as work and study, but they all try hard and use clever ways to solve problems, which is the life spirit we should use learn. Even they are plants, they never stuck in their comfort zone and always traveling all around the world to experience the world. All of us should be strong, work hard, and keep the enthusiasm to pursue our dreams.

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