2019

2025

2024

2023

2022

2021

2020

2018

Advertiser/Brand

Entrant Companies

Design Director

Design Company

Website

Client

Or Chi Bun Stanley, Rao Amandeep, Tse Kin Wah Jeff, Joey Mok

Design Team

https://www.youtube.com/watch?v=OmrZ0_fiiG0

Video (direct link)

Founded in 2018, Souper is a newly launched soup brand in Hong Kong. Urban Air Design Limited took the opportunity to work out the whole branding campaign, from naming, design to implementation. Combined with traditional Chinese style and modern visual system, Urban Air illustrated a fresh, groundbreaking and creative brand strategies that made Souper differentiate with others in the same product category.

Silver Winner in Branding for Graphic Design

Souper Branding Project

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners