2018

2024

2023

2022

2021

2020

2019

Advertiser/Brand

Entrant Companies

Benedetta Spreafico

Alessandro Zilli

Paolo Cardillo

DAvide Colla

Silvia Lanza

Individual Credits

Design Director

Design Company

Website

Client

Davide Colla, Silvia Lanza, Benedetta Spreafico, Alessandro Zilli

Design Team

https://www.youtube.com/watch?v=Bha3du9KaLI

Video (direct link)

Real Time is the ultimate TV channel for the Italian female audience, well known for sharing surprising and extraordinary stories of real people. Last year, 150UP was asked to design and create a vertical online platform: a digital support to share engaging contents outside of broadcasting, always maintaining Real Time warm and direct tone of voice.

Our working process followed specific steps: study and implement User Experience and User Interface, develop the Frontend, define the Editorial Setting, design the Video Identity. Through direct workshops with the client, it has emerged that the main objective was to convey in this new channel the major attributes associated with the brand.

The result? A distinctive platform with a coherent identity and captivating design, ideal location for the engaging contents connected to Real Time shows and characters. The response from users was outstanding: in 3 months since the release date, the website has reached more than 1 Million visits per month.

We are very pleased with helping Real Time make a big entrance into the digital world.

Bronze Winner in Digital Design for Graphic Design

Gold Winner in Magazine & Newspaper Design for Graphic Design

Silver Winner in UX, Interface & Navigation

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners