2021

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Danielle Chen

Joe Popa

Anne Flavin

Terry Boyd

Individual Credits

Lead Designer

Design Company

Profile Website

Client

Joe Popa—Executive Creative Director, Anne Flavin—Senior Art Director, Terry Boyd—Associate Creative Director

Design Team

https://clients.88brandpartners.com/88/IndigoAwards/

Video (direct link)

The Greater Chicago Food Depository is one of the most well-known and best-respected organizations among Chicago nonprofits. But they needed an evolution of their brand identity to reflect the full scope of their mission—not just to provide food to the hungry, but to end hunger in the community. We created a logo that captures the reverberation of the organization's efforts out into the communities it serves, and a visual language that includes a proprietary typeface. We also developed messaging to create a voice for the brand.

Silver Winner in Branding for NGO & Non-Profit

Rebranding a Chicago institution to help end hunger.