Scott Rogers, a brand inspired by the metaphysical, the timeless and the ethereal. Working closely with Scott himself and his team, we developed a brand that connects with his approach and his work in bringing moments in time into eternity through timeless pieces of premium jewellery. Going beyond a static logo, we focused on developing a flexible visual identity system where the brand's initials travel freely through a diamond grid. As chakras that activate or aural fragments that elevate into different planes. We end up with a system that can expand or retract. A pulsing, vibrating pattern is brought to the brand further connecting with the transcendental atmosphere and combined with a minimal colour scheme and typography translates into a high-end, bespoke brand.