The Body Shop first opened in Brighton, England in 1976 with the belief that businesses could be a force for good. It was built on the foundation of ethical and non-exploitive production and sale of their range of beauty products. From sourcing of their natural products to products that had to be free of animal-testing, and a democratic range of beauty products, The Body Shop strives to serve products that suits their customer's personality and empowers them. For Christmas, 100% of the gifting assortment from The Body Shop is made by or enriched by their Community Fair Trade Partners who not just help their suppliers gain market access, but also invest in social and environmental projects that benefit their communities - all while helping The Body Shop fill their products with the good stuff. The wonderful Christmas gifts are not only filled with carefully selected ingredients, it also helps to bring real change to the women and girls within their global Community Fair Trade partners, who helped these ladies produce it. As such, the gifts don’t just spread wonder to those who receive them, but those who helped make them too. Each time you buy a present, you'll also be supporting communities around the world. The Christmas Augmented Reality campaign shines a spotlight on three of The Body Shop's Community Fair Trade Partners and beneficiaries, namely (1) the communities of waste pickers from Bengaluru in Southern India who supply the recycled plastics used in several of The Body Shop's bottles (2) the women mango collectors of their partners in Chhattisgarh, India, who pick mangoes which are then processed to mango seed oil used in TBS products, and (3) the women shea butter producers of their partners in Northern Ghana, who hand-processed the shea butter used in The Body Shop's products - from seed to butter. QR codes in the poster are hidden and carefully designed to make them more fun and easier on the eyes. Separate posters are designed for each AR experience through extrapolating elements from The Body Shop's global Christmas campaign, and the creation of new assets and illustrations. These QR codes would lead to the three AR experiences created for each community: a plastic collecting game with head tilt controls, a 3D animation of a woman picking mangoes with information pop-ups, and a 2.5D animation of a pop-up card illustrating the shea butter making process. Each AR experience holds a hidden phrase, which when relayed to the store cashier, would reward the user with a limited edition enamel pin that entitles them to a discount on their next purchase. Along with the AR posters, we animated a short Christmas greeting with the mango picking visuals for The Body Shop's internal usage. With The Body Shop, there is good in every gift.