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Advertisers

Entrant Companies

Chi Yao Tang 

Chun Yao Huang

Hsiang Chia Wu

Jiang Xin Zhang

Matter Image

Individual Credits

Lead Designer

Design Company

Profile Website

https://triangler.com.tw/portfolio-items/nakedkitchenbabycongee/

Project Website

Client

Chi Yao Tang, Chun Yao Huang, Jiang Xin Zhang

Design Team

Targeting dual-earner families, NAKED KITCHEN dedicates itself to producing additive-free, all-natural baby congees for parents to provide nutritious meals in a convenient, easy way.

The core packaging visual is a huge grain of rice containing clear ingredient illustrations of each flavor to symbolize the complete absorption of all ingredients.  To be easily distinguished by consumers, colors of each flavor: tomato red, ocean blue, and veggie green are selected.  

The overall lively coloring and childlike illustrations creates a pleasant atmosphere, like the baby's satisfying mood after a healthy, delicious congee.

Gold Winner in Packaging Design for Graphic Design

Baby Congee