2023

2025

2024

2022

2021

2020

2019

2018

Laura Santos

Xosé Teiga

Maria Toucedo Cal

Cristina Gonzalez

Individual Credits

Lead Designer

Design Company

Profile Website

https://app.box.com/s/pbr9erj9ni54al1r8d34yzb6ufykqi13

Project Website

Client

Maria Toucedo Cal, Cristina Gónzalez, Laura Santos, Xosé Teiga

Design Team

Video (direct link)

Arturo Álvarez decided to remove his name from the company’s brand in order to start a new artistic career. The presence of his name in the two brands generated confusion. Based on the existing logo, we proposed that, as his name and surname began with the letter “a”, we should reduce the brand and call it just “a”. As a tran
sition, his name was kept in the background as “by arturo alvarez”. Synthesising an existing brand as much as possible by solving the problem presented in the briefing, opting for a risky solution that was a success.
An identity was created by mixing a phrase and the “a” symbol itself and an identity system based on simulating the gradient of letters from bold to light, simulating the beam of light from a lamp.

Gold Winner in Branding for Graphic Design

Re Branding a-emotional light

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners