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2018

HTEC Group marketing, design, content, and UX strategy teams

Lead Designer

Momentum Design Lab, an HTEC Group Company

Design Company

Profile Website

Project Website

Momentum Design Lab & HTEC Visual Comms Team

Design Team

HTEC Group is a global consulting, software engineering, and digital product development company that partners with the world's boldest and most impactful organizations to engineer a better future. With HTEC's expansive growth and acquisition of brand companies to further strengthen its product design capabilities and services, the organization faced the challenge of realigning its full-service offerings and rebranding its global presence to transform its corporate website -- the rebrand was imperative to reintroduce HTEC as HTEC Group to the world.

Called to the challenge, Momentum Design Lab, an award-winning Silicon Valley product innovation agency and a subsidiary of HTEC Group, took the lead with the internal strategic initiative. In collaboration with several Subject Matter Experts within HTEC Group, which includes marketing, design, content, and UX strategy teams, the website redesign and rebrand were strategically developed to address several key objectives under the theme: One Story. One Voice.

The redesign marked a crucial step in reintroducing the company as HTEC Group. It proudly demonstrates a platform that mirrors its global consulting, software engineering, and digital product development expertise, encapsulating the company's expansive and multifaceted capabilities. This initiative highlights a cohesive effort among all of HTEC Group's global team, transforming the HTEC Group website into a showcase of their collaborative spirit and an embodiment of their unified culture and brand identity under one voice.


Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners