INDIGO DESIGN WINNER 2024

INDIGO DESIGN WINNER 2024

INDIGO DESIGN WINNER 2024

INDIGO DESIGN WINNER 2024

INDIGO DESIGN WINNER 2024

INDIGO DESIGN WINNER 2024

INDIGO DESIGN WINNER 2024

INDIGO DESIGN WINNER 2024

Drink in > | Branding

/by Grandvity Visual Integration Co., Ltd.

Indigo Design Award: Drink in > | Branding

2024 Agency Winner

Gold Winner in Branding for Graphic Design

Created by:

Lead Designer

Noodle Wang

Design Company

Grandvity Visual Integration Co., Ltd.

Client

Drink in >

Design Team

Jumping Chiang / Si Jia Sun / Jasmine Lin / Luna Wang / Patricia Ho

Description

Drink in > is a new beverage shop offering various drinks and finger foods in Taipei, Taiwan. Located in a quiet street by the bustling Eastern District, friends and family can chat and rest here from day until night, enjoying everything from a classic Taiwanese bubble tea to a late night beer. Grandvity has designed the branding of Drink in > and collaborated with 32 Design Studio in extending the brand characteristics of "street-style" and "minimalism" into the interiors. Combining desaturated natural materials and shapes, we create the most orange and unique beverage shop in Taipei! The name Drink in > can be interpreted two ways: the action of drinking, and where you drink "in". We hid the symbols < > in the letter "k" of the logo to strengthen being in "Drink in >".

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Drink in > | Branding
Drink in > | Branding
Drink in > | Branding
Drink in > | Branding
Drink in > | Branding
Drink in > | Branding
Drink in > | Branding
Drink in > | Branding
Drink in > | Branding
Drink in > | Branding
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