INDIGO DESIGN WINNER 2025

INDIGO DESIGN WINNER 2025

INDIGO DESIGN WINNER 2025

INDIGO DESIGN WINNER 2025

INDIGO DESIGN WINNER 2025

INDIGO DESIGN WINNER 2025

INDIGO DESIGN WINNER 2025

INDIGO DESIGN WINNER 2025

Mount William Station

/by Rock Agency

Indigo Design Award: Mount William Station

2025 Agency Winner

Gold Winner in Website Design for Digital Design

Created by:

Lead Designer

Emily Scott

Design Company

Rock Agency

Client

Mount William Station

Credits:

Jessie Gleeson, Dipali Vala

Description

Immersing ourselves in capturing the essence of Mount William Station was an absolute delight. Their homestead is a magical haven of old-world charm and luxury nestled at the foothills of the Grampians, Victoria Australia. We opted for sleek, minimalist design to let their breathtaking imagery take centre stage. On-load animations bring the pages to life with a magazine-like feel, evoking timeless allure. A prominent discover section highlights activities, events, and press, ensuring comprehensive exploration and visibility. To make the site feel uniquely them, we incorporated small yet meaningful details such as room keyring images, iconic Homestead arch-shaped frames, and scattered illustrations throughout. These thoughtful design elements ensure the digital presence of Mount William Station reflects the inviting warmth of the physical experience itself.

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Mount William Station
Mount William Station
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