2022

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2018

Advertisers

Entrant Companies

Spencer Evans

Josh Davis

Billy Nolen

Individual Credits

Lead Designer

Design Company

https://tech.pixelandtexel.com/static/amex-wimbledon/champions-rally/

Project Website

Client

Design Team

The experience begins by placing a virtual Wimbledon Centre Court in your world space using your smartphone. Once placed, a hologram of Andy Murray appears ready to coach you to victory. Players can choose to immediately begin the game or get a tutorial from Andy. Once in the game, players attempt to beat Andy’s score by hitting the tennis balls against the targets positioned over the net. As the targets measure the players speed and accuracy, the difficulty of the game increases as players progress through the levels. As the player attempts to reach a high score, Andy is in the background encouraging them as if they were actually playing at Wimbledon.

Gold Winner in Innovative Use of Mobile Technology

Silver Winner in Mobile Interaction & Experience

Champion's Rally

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners