2023

2026

2025

2024

2022

2021

2020

2019

2018

Sun Yu-Chieh

Chang Yen

Chien Yu-Chieh

Chou Yueh-Ju

Li Kai-Chu

Individual Credits

Sun Yu-Chieh, Chang Yen, Chien Yu-Chieh, Chou Yueh-Ju, Prof. Li Kai-Chu

Lead Designer

University or Design School

Design Team

BDG takes the AR game of defending and transporting blood bags as its core, creating an experience of teams fighting monsters and competing with each other, using character IP to attract young ethnic groups to donate blood. 
Players can get virtual props and merchandise coupons through blood donation to improve playability and promote consumption. In the game, people can learn the knowledge of blood donation. BDG hopes to start from games to increase young people's willingness to donate blood and reduce the problem of blood shortage in hospitals. 


Silver Winner in Game Design for Social Change

BDG Blood Donation Game

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners