Indigo News and Updates

 “Creativity and strategy are two sides of the same coin”

 “It’s important to establish the target audience, choose typography, and come up with the color palette”

“Through doing so, design may lead us to find clarity amidst the chaos, and enrich the context in which we live”

“Give away your ideas, Don’t hoard them. Idea generating uses a muscle, and working it out makes it stronger”

“I do it by sketching, designing, or conceptually thinking”

"Each project typically begins with a series of sketches, and we choose the one that resonates best"

"I’d recommend developing selectivity and the ability to distinguish quality, convincing work from unclear or poorly executed pieces"

"At Adobe, we use an agile process for our Product-Led Growth team"

Be more kind to yourself. When you’re too critical of your own work, it starts to prevent your process.

"Design is always changing, so be open to new trends and tech. Experiment with your creativity, try different styles, and don’t be afraid to take risks"

"My best advice for aspiring designers is that if you enjoy this job, be better and try harder than others, then share your skills and talents freely"

"I was intrigued by observing shapes and colors, which later drove me to become a designer"

“Design is subjective, and not everyone will love your work”

“I consider pressure one of the pillars of creativity because you have to make the most of what you have on hand”

"I became interested in graphics, and I like to solve people’s problems, That’s why I chose UXUI design as my career path"

“The process of crafting creative work allows me to explore limitless possibilities, express my unique perspective, and bring ideas to life visually”

“Many times, the best designs come from an accident”

“The more designs you work on, the easier it will be to find inspiration”

“There are so many interesting and creative design solutions for any given space or project”

"If you only have a strategy and focus on that, your designs will fall into a trap where all of your work becomes similar"

“We and others change, and every day differs from the previous one. What we have to do is embrace the changes and move forward, not resist”

“Go out and explore, observe, talk to people, learn as much as possible, and you will become a better designer”

"As a designer, you must be good at opening yourself up and embracing the world”

“Stay curious and committed to continuous learning. Explore new design trends, tools, and techniques. Online courses, workshops, and design communities can be valuable resources”

“I’ve always known the themes that I design my games around are universal as well as deeply personal”

Design is more than just choosing a pretty typeface or an interesting color palette; it’s about problem-solving with intention”

 “I like to start by applying simple design rules and then knowingly break them”

“The most important aspect of a design is that it presents the necessary information in the most understandable and attractive way possible”

“Too many designers obsess over the right tools, the right gadgets, and other ‘rights.’ Design is problem-solving, so put your head down and solve it”

“you need to find your own inspiration outside of design. I find it in music, art, theater, film, travel and even family. I try to tune into what’s going on around me”

“In addition to graphic design, I love fashion and interior design, so I wanted to bring those interests into my design work”

“I’ve seen so many different perspectives on what ‘good’ and ‘understandable’ are that I do not believe in one single ideal”

“Graphic design is an experience in itself, so don’t hesitate to venture out and explore new places for inspiration” 

“Learn how to quantify the success of a great design in measurable ways with data and analytics, manage a budget and pick up some basic marketing principles”

“The best advice I can give aspiring designers is to follow your feelings and emotions and get to the core of the problem to try to understand it”

“I want people to feel addressed by design. It should always be an interaction and our goal is to establish a relationship with the product”

“My best advice for aspiring designers is not to be upset when you hear negative feedback”

“If the design is beautiful but also succeeds in communicating exactly what I want, it’s on a good path”

“Receiving an award from the design community is a moment to celebrate your talent, passion, and creativity. Embrace it with pride!”

“I find that engaging in diverse pursuits not only broadens my perspective but also fuels my creativity, bringing fresh insights and ideas into my design work”

“A good design requires many conversations in advance and good, precise, preliminary work about the vision and values”

“While I always lean into a more modern forward-thinking tone for a brand, my background infuses my design work with a timeless and classic sensibility”

 “Always add a much more creative or funny concept in the mix when showing your ideas to clients”

“My initial goal was to become a theater professor at a university, but I pivoted into design last year”

“Believes that in order to design something distinctive, you need to understand the objective fully”

“I’ve taken courses in UX, visual graphics and webflow, but I’m mostly self-taught.

"Always prioritize understanding your user. It’s less about formal design principles and more about genuine empathy"

“I am from Romania, and since it’s not the wealthiest country in the world, I learned to do more with less”

“Everything will always work out in the end”

“A design is perfect when you can’t remove anything”

“Sometimes a simple idea with a different angle can make all the difference”

“Design is a creative and strategic process that seeks unique and effective solutions to meet client objectives”

“Be positive and optimistic, learn from your mistakes, and stay away from frustration and despair”

“Design is one of those rare professions where you can always get better seemingly without end”

“Don’t be shy about adding alternatives to your designs and solutions”

“I can’t live without my laptop, the internet, Adobe products and my sketchbook”

“In my opinion, we must literally get our hands dirty making initial sketches on paper collages or clay models”

“Working as a dentist, I definitely feel that it’s helped me develop that deeper understanding of people and funnily enough how to design for people” 

“I always face perpetual culture shocks throughout my life”

"A good strategy will guide us to a good final design"

“I take a lot of inspiration from my home country Indonesia, where the rich cultures and history are diverse”

 “I like to do things one step at a time and look at all possible variations during each stage to choose the best direction”

"I try to inspire myself every day"

 “I took a motion design class for the first time and found myself staying up all night to figure out how to animate and create fun motion graphics”

"In creating concepts your idea can be out of the box but the execution must always be inside the box"

“The best piece of advice I ever heard was believe in yourself and chase your passion”

 “I feel like it’s helped me be better at having empathy, particularly when we have to put ourselves in the shoes of the end user and client.”

“One of the greatest gifts of being a creative person is that you do not need tools to express yourself, ideas can be communicated in the simplest of ways.”

“Strive for long-term relevance. Keep it real, and don’t let your ego influence design decisions.” 

"Naturally, we tend to stay in our comfort zone of normal, and any good design is always kind of uncomfortable in a pleasant way. Normal is boring."

“It’s rewarding and exciting being able to turn a client’s vision into reality and see both digital and physical transformations.”

“The best pieces of work are created when we stand for something. It’s impossible to stay truly neutral.”

"A great idea is nothing without great execution and vice versa".

“The best piece of advice that I’ve ever heard is that perfection in design is not achieved when there is nothing more to add, but when there is nothing more to remove”

“Our goal is never to do the same thing twice. By holding onto this idea, you get to reinvent yourself in every new assignment.”

“I try to look for ‘clever’ solutions with a bit of fun in them.”

“We stay informed by submerging ourselves in the culture and bustling life all around, by embracing the vibe and all the new and innovative experiences.”

“If I can face the fear of the worst, I won’t feel too much pressure."

“I like to observe how end-users engage with the product by themselves”

“I’m always thinking of creative solutions to simple problems in our day-to-day life and how we can design those experiences better.”

“The Indigo Design Awards are validation for the hard work we put in. You definitely help curtail imposter syndrome and spur us on to do our work even further, and anyone who tells you that winning awards doesn’t feel nice is a liar.”

"I've always been fascinated and excited about the relationship between powerful words and powerful visuals." 

“Everything starts by falling in love with the subject or the potential impact the work has. If we fall in love, then everything else is just a consequence.”

“Being a great designer is part creative talent and part psychology” 

“Designers aren’t rigid. We sell change”