2023

2025

2024

2022

2021

2020

2019

2018

Fab Ferrante

Thom Bransom

Dean Berlingeri

Josh Smith

Liam Thomas

Emma Andrews

Drew Foster

Johannes Untoro

Ynze Nunnink

Emmanuel Tissera

Individual Credits

Lead Designer

Design Company

Profile Website

Project Website

Client

Dean Berlingeri, Thom Bransom, Josh Smith

Design Team

Fuso Trucks has celebrated more than 50 years in Australia and has recently launched a number of new technologically advanced vehicles including a zero-emission electric e-Canter. Fuso engaged Luminary to deliver a new website that stood up to the prowess of this new range of next generation trucks, with a vastly improved integrated marketing platform and user experience.
A significant feature of the new website is the Comparison Tool. While there are only five main ranges within the Fuso fleet, the variants within the ranges are extensive. To make the site truly user-centric, there needed to be an easy way to compare the available options. As users explore the ranges, they can click on the ‘Compare’ button for each truck they’re interested in to add it to a shortlist in the Comparison Tool. 

Users can also search the trucks using a comprehensive filter, which can be found under ‘Explore Our Range’. A double-sided slider allows the user to select a maximum and minimum weight range (the most commonly used selection factor for trucks), as well as specifying various requirements such as four-wheel drive, able to be driven on a car licence, and electric. 

At the time of launch, a technical health scan on the site was completed using Lighthouse. While the old site scored 62 percent, the new one scored an impressive 95 percent. The site also scored 100 percent for best practices, 99 percent for accessibility, and 96 percent for performance. The user experience on the site is a vast improvement on the previous site, with numerous features such as the Comparison Tool and range filter making it far easier for customers to find and compare products. 


Silver Winner in UX, Interface & Navigation

Fuso Trucks

Indigo Design .css-77mll5{display:block;}@media screen and (min-width: 80em){.css-77mll5{display:inline;}}Award Winners

2018

Indigo Design Award Winners